Drivers of 2022 MINIs will effortlessly stand out with our new features. We’re introducing brand new paint technology with our exclusive multi-tone roof, as well as new body colors that are sure to turn heads. We’ve also updated our classic design with a ton of new features, both inside and out.
A new consumer survey carried out by MINI USA finds that American consumers are increasingly looking to electrify their daily on-road travel. Releasing the results during National Drive Electric Week, the survey commissioned by Engine’s CARAVAN® reveals that half of all consumers expect the American automotive market to be mostly electric within just 15 years. Not only that, but 80% of those surveyed would also consider an electric vehicle (EV) as their primary or secondary vehicle – a clear sign of progress in the mass adoption of EVs as the ideal mode of everyday transportation for both work and leisure. more While range remains a commonly discussed concern relative to consumers’ daily driving patterns, the survey revealed that 78% of respondents do not travel more than 50 miles per day on average. With most all-electric cars today offering a range over 100 miles, this shows EVs are compatible for a strong majority of American drivers. Attainability of EVs has also increased in the eyes of the American consumer. Close to half (47%) of all those surveyed believe that EVs have become more affordable and attainable in the last two years. This is also reflected in the 32% of respondents who claimed they’d consider purchasing an electric car within the next five years. Younger consumers hold an especially positive attitude toward EVs, with Gen Z and Millennial consumers, indicating they are more likely to consider purchasing an EV in five years at 39% and 41%, respectively. They are also twice as likely to believe that electric cars fun to drive compared to older generations. “Our latest survey shows that more consumers are shifting their attention to electric vehicles as they become more attainable and compelling to own relative to gas models.” said Mike Peyton, Chief Motorer and Vice President, MINI of the Americas. “EVs are especially becoming more attractive to a new generation – ’Gen EV’ as we say. These are people who are young, fun-seeking and environmentally minded, and want more attainable, fun-to-drive EV choices such as the MINI Cooper SE. In addition to generational distinctions, regional differences were clear in the survey results. Consumers in Western states felt more optimistic (61%) about electric overtaking gas-powered vehicles in 15 years. In addition, more than half of consumers in the West also responded that they have become more knowledgeable about EVs in the last two years. In a final observation, the MINI EV survey underscores that education remains a point of continued emphasis in the EV conversation. Despite a significant majority of Americans (78%) driving far less than the range threshold of most EVs, the survey revealed that just under half of respondents believe EV range is compatible with their daily driving patterns. In light of National Drive Electric Week, the MINI survey results show opportunity still exists to have an honest conversation about the place electric vehicles already have on American roadways as a fun, reliable, and accessible option for all.
Purchasing a pre-owned vehicle minimizes depreciation. The vehicle you choose will not immediately lose a large percentage of its value, and when it comes time to resell it, you can do so without taking much of a hit. Purchasing a used vehicle can also give you more options of premium features for less money than purchasing a new model. If you want a fantastic MINI car for a great value, you should consider buying pre-owned. Click here to browse our Pre-Owned inventory.
Everyone remembers their first love, first job, and first time behind the wheel of a MINI, of course. If you haven't experienced the unforgettable MINI drive, we only have one question for you: What are you waiting for? Click here to schedule a test drive.
Shop MINI Motoring Accessories designed especially for your MINI's unique, specific profile. Shop Genuine MINI Accessories
The first Mini with a Cooper badge debuted in 1961 and hit the racetrack soon after, capturing its first victory as an overlooked underdog. Sixty years later, MINI announces a new special edition vehicle commemorating the brand’s motorsport pedigree and iconic design, called the MINI Anniversary Edition. This exclusive, commemorative MINI will be offered in limited numbers, and honors three generations of Cooper heritage with elements reflecting John Cooper’s original high-performance creation alongside his son and grandson’s contributions to the John Cooper Works brand and vehicle design. more This new special edition marks an historic milestone much in the same way the MINI World Champion 50 Edition celebrated the 50th Anniversary of John Cooper’s first Formula title. Honoring the brand’s motorsport heritage, this new Anniversary Edition harkens back to the sporty appearance of classic Cooper Car Company and MINI Cooper cars. For the US market the MINI Anniversary Edition features several iconic design characteristics: • Unlike other markets, the US cars will exclusively be built in classic British Racing Green with white bonnet stripes and red outlines, derived from Cooper Car Company design motifs. • The Cooper Car Company logo is featured on the Anniversary Edition’s door sills and side scuttles. • The number 74 is prominently placed on the hood of the Anniversary Edition as a tribute to the MINI Cooper’s first race, where the vehicle was given the number 74. The MINI Anniversary Edition is available for the John Cooper Works Hardtop 2 Door, which has strong ties to the Cooper family’s work with MINI over the last six decades. To further signal the cooperation between the Cooper family and the MINI brand, the signatures of all three Cooper generations – John Cooper, John Michael Cooper, and Charlie Cooper – are etched in the cockpit facia of all Anniversary Edition models. “The Cooper name shares a storied history with MINI, and this new Anniversary Edition reflects the Cooper performance heritage, offering a classic and sporty appearance,” said Patrick McKenna, Department Head of Marketing Product and Strategy, MINI USA. “John Cooper kicked off sixty years of performance innovation with the original Mini Cooper, and the Anniversary Edition honors the Cooper legacy that helped define MINI’s performance pedigree over the last six decades.”
THE PROCESS IS SIMPLE AND EASY! • Pick the Car that's Right for you • Value your trade-in • Personalize your payments • Select Protection Packages • Get approved for financing or leasing • Schedule for Home Delivery START YOUR JOURNEY NOW!
THE PERKS OF MINI CERTIFIED PRE-OWNED. Before gaining certification, each MINI Certified Pre-Owned vehicle is obsessively inspected by a team of trained MINI Technicians, to ensure it meets our high standards. And yours. • MINI Certified Pre-Owned Limited Warranty • Backed by a 24/7 Roadside Assistance Plan • Thoroughly Inspected • Reconditioned with 100% Genuine MINI Parts • Backed by a Nationwide Network of MINI Dealers • Under 5 Years Old MINI CERTIFIED PRE-OWNED. STANDARD COVERAGE. You’re covered for 1 year/unlimited miles after the expiration of the 4-year/50,000-mile MINI New Passenger Car Limited Warranty, for a total of 5 years/unlimited miles.^^ This includes up to 5 years of 24/7 Roadside Assistance. Click here to view our inventory to find the Certified Pre Owned vehicle that's right for you.
Parking Assist This technology will size up potential parking spots. If there's room, it will then take control of the wheel and steer the car into place- giving precise prompt for the driver to apply throttle and brake power.
Passport MINI Alternate Transportation Passport MINI offers alternate transportation while you wait for your vehicle to be serviced. Whether you need to get back home or drive to work, Passport MINI provides many transportation options based on availability, service time, and location: LOANER: If a loaner car is available, MINI of Alexandria will provide a car for the time necessary to service your vehicle. For more information on our loaner policy, click here. RENTAL: If loaners are not available, MINI of Alexandria will connect you with a local car rental based on availability. RIDE-SHARE: MINI of Alexandria offers ride-sharing options for service customers, such as Uber or Lyft. For qualifying repairs, we offer complimentary rides within 10 miles of the dealership!
One surprising feature of a MINI? The instant camaraderie you feel with fellow Owners. And with MINI Owner Clubs all around the country, it’s easy to find a group of fun-loving Owners organizing rallies, charity drives and all sorts of different events. Click here to find a club near you and drive in good company. To update information or add your local MINI club, please email carclubs@miniusa.com.
Ready to build your dream MINI? We can help you design and order your perfect car. Loyal owners receive: UP TO $2,000 OFF When you custom order your next MINI.* Click here to build your own MINI *Available to existing MINI Owners and those who have owned a MINI in the past 12 months. Customer must provide prior MINI VIN to confirm eligibility. Offer is for a custom-ordered new 2022 select MINI models at participating MINI Dealers through 09/30/2021. Must take delivery by 01/03/2022. $1,000 applied against MSRP on 2022 MINI Cooper Models (Excluding MINI Cooper SE, Plug-In Hybrid, and Oxford Editions). $2,000 applied against MSRP on 2022 MINI Cooper S and JCW models (Excluding MINI Cooper SE, Plug-In Hybrid, and Oxford Editions). Cannot be combined with any other current lease, finance or cash offers. Valid on final negotiated price. Vehicle must be ordered at dealership for future delivery. Cannot be applied towards tax, title, registration, destination, handling or other dealership fees.
AdChoices
