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MINI plans to launch its first vehicles featuring completely vegan interiors in 2023

The BMW Group plans to launch its first vehicles featuring completely vegan interiors in 2023. This is being made possible primarily through the development of innovative materials with leather-like properties. It will also be possible to use these materials for steering wheel surfaces, which must fulfill demanding criteria when it comes to feeling, premium appearance, and wear resistance. Fully vegan interiors will be available for both BMW and MINI models for the first time from 2023. The BMW Group is thus serving the demand for vegan and leather-free interiors, which is set to increase further in the near future, especially in the US, China, and Europe.

The reduction of CO2 emissions over the entire life cycle of a vehicle is the central goal of the BMW Group on the road to climate neutrality, which is to be achieved by 2050 at the latest. Material selection has a key role to play in achieving this goal. Replacing raw materials of animal origin makes a significant contribution to increasing sustainability in vehicle production. The introduction of a new surface material for steering wheels will see the proportion of vehicle components that contain traces of raw materials of animal origin fall to less than one percent in the respective BMW and MINI vehicles. As a result, these materials will now only be found in areas that are not visible to the customer, for example in various waxy substances such as gelatine used in protective coatings, lanolin in paints, tallow as an additive in elastomers, and beeswax as a flux for paints.

The BMW Group has for a long time been offering various fabric alternatives to leather. Now, for the first time, it is possible to offer a suitable substitute for leather for the most important interface between driver and vehicle. The steering wheel surfaces must fulfill demanding criteria when it comes to appearance, wear resistance, and durability. “With a steering wheel made from a high-quality vegan surface material, we are fulfilling the wishes of our customers who do not want to make any compromises in terms of look, feel, and functionality. The innovative material withstands wear and tear caused by abrasion, perspiration, and moisture and has all the desirable properties of leather,” says Uwe Köhler, Head of Development Body, Exterior Trim, Interior at the BMW Group. The only distinguishing feature of the new material will be a new grain effect on the steering wheel rim.

Leather-free surfaces reduce CO2e emissions by 85 percent.
The fact that there is now a high-quality vegan surface material with equivalent properties to the real leather previously used in the production of steering wheels represents another major step towards CO2 reduction. The new steering wheel surface material reduces CO2e emissions along the value chain by around 85 percent compared to leather. Up to now, most of the emissions produced, around 80 percent, were in the form of methane gas from cattle rearing. The remaining 20 percent was accounted for by processing of the cowhide, which is highly energy- and water-intensive.

Climate neutrality and a circular economy are the top priorities.
To achieve the goal of climate neutrality, the BMW Group is relying on the use of green electricity in production and in the supply chain, a consistently increased proportion of secondary materials and natural raw materials, highly efficient electric motors and combustion engines, and a high recycling rate in line with the principles of a circular economy.

It’s all in the detail: The floor mats for various models are made from mono-material, thus avoiding material mixes that are difficult to recycle. As a result, the BMW Group saves around 23,000 tonnes of CO2 and an additional 1,600 tonnes of waste every year, since the recycled floor mats and waste material are also reused within the production process.

Research and development in the field of secondary raw materials and sustainable materials are a top priority. Future vehicle generations will offer other attractive alternatives to leather. The BMW Group is working with start-up companies to develop innovative bio-based materials. Compared to the synthetic leathers previously used, these result in around 45 percent lower CO2 emissions. MirumTM, which is 100 percent bio-based and petroleum-free, has the potential to mimic all the properties of traditional leather. Another new material, DeserttexTM, is made from pulverised cactus fibres with a bio-based polyurethane matrix. With these materials, replacing raw materials of animal origin can be combined with a significant reduction in CO2.

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Keeping the Iconic MINI Alive: A Guide to Effective Maintenance

As an authorized MINI dealership and passionate purveyor of the iconic MINI vehicles, we believe that owning a MINI is not just about having a car; it's about experiencing a lifestyle that blends unparalleled driving pleasure with a unique sense of style. To keep your MINI running at its best and ensure your enjoyment for years to come, proper maintenance is essential. In this blog, we'll share some valuable insights and tips on how to maintain your MINI and make the most out of your MINI ownership. 1. Regular Maintenance Check-Ups: Just like any precision machine, your MINI requires regular maintenance check-ups to stay in top-notch condition. Following the manufacturer's recommended service schedule is crucial. It is advisable to schedule regular service appointments with our certified technicians to address any potential issues promptly. Our trained professionals understand the intricate details of your MINI and will provide the best care possible. more 2. Oil Changes: The engine is the heart of your MINI, and regular oil changes are vital to its health. Fresh, high-quality engine oil ensures smooth operation and helps prolong the engine's life. Remember to follow the recommended oil change intervals based on your driving habits and consult our experts if you're unsure. 3. Tire Care: Proper tire maintenance not only enhances the driving experience but also ensures safety. Regularly check tire pressure and tread depth, and have your tires rotated and balanced as part of your maintenance routine. This practice will help maximize tire life and improve fuel efficiency. 4. Brake System: The braking system plays a crucial role in keeping you safe on the road. Regularly inspect your brake pads, discs, and fluid levels. If you notice any signs of reduced braking performance, squealing, or grinding noises, don't hesitate to bring your MINI to our service center for a thorough inspection. 5. Fluid Levels: Your MINI relies on various fluids to operate smoothly. From engine coolant to transmission fluid and power steering fluid, it's essential to check and maintain the proper levels regularly. Our service team can handle all fluid checks and top-ups efficiently. 6. Keep It Clean: Maintaining the appearance of your MINI is equally important as keeping its mechanics in top shape. Regularly washing and waxing your vehicle not only keeps it looking stunning but also protects the paint from environmental elements and contaminants. 7. Genuine MINI Parts: When it comes to replacement parts for your MINI, always opt for genuine MINI parts. These parts are designed and engineered to meet the high standards set by the manufacturer, ensuring the best fit, performance, and longevity. 8. Drive Responsibly: While MINIs are built for spirited driving, it's crucial to drive responsibly and within the legal limits. Avoid aggressive driving, and treat your MINI with care to minimize wear and tear. Owning a MINI is an exhilarating experience that deserves to be cherished. By following these maintenance tips and entrusting your MINI to our dedicated team of experts, you can ensure your beloved car remains in prime condition for many joyful miles ahead. MINI of Alexandria is committed to supporting you throughout your MINI ownership journey, providing top-notch service and genuine parts to maintain the soul of your MINI. Remember, it's not just a car; it's a MINI adventure!

Mastering Voice Commands in Your MINI- The Ultimate Guide

At MINI of Alexandria, we are passionate about providing our customers with the best driving experience possible. As technology evolves, we strive to keep you updated with the latest innovations in our MINI vehicles. One such advancement that has transformed the way you interact with your MINI is the integration of Voice Commands. Today, we will guide you on how to master the art of using voice commands to enhance your MINI driving experience! more Why Use Voice Commands? Using voice commands in your MINI allows you to stay focused on the road while accessing various features and functionalities of your vehicle. Whether you want to make a phone call, set the navigation, adjust the temperature, or play your favorite song, voice commands provide a safer and more convenient way to control your MINI. Step 1: Activate the Voice Command System To initiate the voice command system, press the dedicated voice command button on your steering wheel. The system will respond with a friendly tone, indicating it's ready to take your instructions. Step 2: Know Your Keywords When using voice commands, clear and concise instructions are essential. The system recognizes specific keywords to execute various tasks. Familiarize yourself with common commands such as: Call : Initiate a hands-free call to a specific contact in your synced phonebook. Navigate to : Set a destination for the built-in navigation system. Play : Enjoy your favorite tunes by requesting them by name. Temperature : Adjust the temperature inside the car. Find : Locate nearby places like gas stations, restaurants, or hotels. Step 3: Speak Clearly and Naturally The voice command system in your MINI is designed to recognize natural language, so there's no need to adopt a robotic tone. Simply speak clearly and naturally, and the system will understand your requests effortlessly. Step 4: Utilize Voice Command Shortcuts To make your experience even smoother, take advantage of voice command shortcuts. For example: Help Command: If you ever forget a specific command, simply say "Help," and the system will provide a list of available voice commands. Cancel Command: Made a mistake or changed your mind? Say "Cancel," and the system will abort the current operation. Redial Command: Easily redial the last number you called with a simple voice command. Step 5: Stay Updated As technology continues to evolve, so do voice command systems. Keep your MINI's infotainment system up-to-date by checking for software updates regularly. Manufacturers often release updates to improve voice recognition and introduce new features. Step 6: Practice Makes Perfect Like any skill, mastering voice commands takes practice. Experiment with different commands and explore the various features available in your MINI. The more you use the system, the more intuitive and efficient it becomes. Incorporating voice commands into your driving routine will revolutionize your experience behind the wheel. As your trusted partner for all things MINI, we hope this guide helps you unlock the full potential of your vehicle's voice command system. At MINI of Alexandria, we are committed to providing top-notch customer experiences. If you have any questions or need assistance with your MINI's voice commands, feel free to reach out to our dedicated support team. Happy driving and happy commanding!

Why Buy MINI Certified Pre-Owned from MINI of Alexandria

If you're in the market for a high-quality, pre-owned MINI vehicle, there's no better place to start your search than at MINI of Alexandria. As an authorized MINI dealership, they offer a wide selection of MINI Certified Pre-Owned vehicles that come with a host of benefits and guarantees. In this blog, we'll explore why choosing a MINI Certified Pre-Owned vehicle from MINI of Alexandria is a smart decision for discerning car buyers. So let's dive in and discover the advantages of shopping for your next MINI at this reputable dealership! The MINI Certified Pre-Owned Program The MINI Certified Pre-Owned program is designed to provide peace of mind and confidence to buyers interested in a used MINI vehicle. Every MINI in the certified pre-owned inventory at MINI of Alexandria undergoes a rigorous inspection and reconditioning process. This ensures that the vehicle is in excellent mechanical and cosmetic condition, meeting strict manufacturer standards. more Thorough Multi-Point Inspection Before a MINI vehicle can be labeled "Certified Pre-Owned," it must pass a comprehensive multi-point inspection carried out by factory-trained technicians. This examination covers everything from the engine and transmission to the brakes, suspension, and electrical systems. Any issues found are promptly addressed using genuine MINI parts, ensuring that you're getting a top-notch vehicle that's as close to new as possible. Extended Warranty Protection One of the significant advantages of choosing a MINI Certified Pre-Owned vehicle is the extension of warranty coverage. MINI offers an impressive CPO Protection Plan, which includes coverage for one year with unlimited miles beyond the original factory warranty. This warranty ensures that you have added protection and can enjoy your MINI with confidence. 24/7 Roadside Assistance Another perk of the MINI Certified Pre-Owned program is the 24/7 roadside assistance. Whether you're facing a flat tire, running out of gas, or experiencing a mechanical issue, you can rest easy knowing that help is just a phone call away. MINI of Alexandria provides this assistance for the duration of your CPO Protection Plan, giving you peace of mind wherever your MINI takes you. Transparency and Vehicle History Report When you buy a MINI Certified Pre-Owned vehicle from MINI of Alexandria, you'll receive a complimentary vehicle history report. This report provides crucial information about the car's past, including previous ownership, accident history, and service records. Having access to this information allows you to make an informed decision about your purchase, ensuring you're getting a reliable and well-maintained MINI. Flexible Financing Options MINI of Alexandria's finance department is committed to finding the best financing options tailored to your needs. Whether you're looking to lease or finance your certified pre-owned MINI, our team of experts will work with you to find a solution that fits your budget. With competitive rates and flexible terms, buying a MINI Certified Pre-Owned has never been easier. When it comes to purchasing a MINI Certified Pre-Owned vehicle, MINI of Alexandria stands out as a reputable dealership that provides exceptional service and quality. With a comprehensive inspection process, extended warranty coverage, 24/7 roadside assistance, and transparent vehicle history reports, you can confidently drive away in a top-notch MINI. If you're ready to experience the thrill of owning a MINI, visit MINI of Alexandria's Certified Pre-Owned inventory today and browse through our wide selection of carefully inspected and well-maintained MINI vehicles. Whether you're a city dweller or an adventurous road-tripper, there's a MINI waiting for you at MINI of Alexandria. Shop here now and embark on your MINI adventure! Shop Here Now

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